The Power of Women & Moms in Business: How Building Meaningful Networks Matter

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Running a business as a woman takes grit. Running a business as a mom? That takes grit — plus matcha, calendar hacks, and a whole lot of community.

If you’ve ever felt like you’re building your business with one hand while holding your personal life together with the other, you’re not alone. The truth is, so many of us step into entrepreneurship or leadership because we crave more freedom, more creativity, more control over our time — only to realize quickly… it can feel isolating if we’re not intentional about building real connections along the way.

But here’s the good news: connection isn’t just another item on your to-do list — it’s fuel for your business, your confidence, and your well-being. And for women (especially moms) balancing business with life, community can be the thing that makes it sustainable.

The Right Kind of Networking (Hint: It’s Not About Passing Out Business Cards)

Let’s be honest — the word “networking” can sometimes make you cringe. We’ve all been to those events that feel stiff, salesy, or surface-level. But real connection? It’s different. It’s about building relationships, sharing resources, learning from each other, and finding people who just get the balancing act of womanhood, motherhood, and entrepreneurship.

Networking at the HD Expo with fellow women designers

Some of the best connections happen:

  • Over a smoothie (or matcha) after a busy morning drop-off

  • At workshops that spark new ideas

  • Inside women-led groups where people celebrate your wins and your chaos

  • Through introductions from someone who believes in what you’re building

It doesn’t have to be complicated. It doesn’t have to be polished. It just has to be real.

Organizations Worth Joining- For Connection, Growth, and Support

Local & Regional Suggestions:

  • Women’s Business Centers (found in many cities — great for workshops, mentorship, and community)

  • Chamber of Commerce Women’s Networking Events — many Chambers have women-specific subgroups

  • Local Entrepreneur Meetups — search Meetup.com or Eventbrite for your area

Chamber of Commerce Networking Event

National Recommendations:

NAWBO has many locations in each state!

  • The Mom Project — A network supporting working moms, with resources, connections, and job opportunities

  • HeyMama — A vetted community for moms in business — networking, support, and events both virtual and in-person

  • NAWBO (National Association of Women Business Owners) — National-level resources, advocacy, and networking for women entrepreneurs

  • Ellevate Network — A global community for professional women focused on leadership, career growth, and connection

Pro tip: Even if your business isn’t strictly “mom-focused,” being part of a network that understands both sides of your life can be the game-changer. Seek women business in your field of work.

Connecting at Professional Women in Building (PWB) event

Final Thoughts: You Don’t Have to Do This Alone

Building a business can feel heavy some days — building one as a mom? Even heavier. But with the right people around you, it becomes lighter. More exciting. More sustainable.

Whether you’re just starting out or you’ve been at this for years, remember: the connections you invest in today can shape your business (and your life) tomorrow. So send the message. Go to the event. Join the group. You belong.

XOXO — STYLE Nation

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